Boy Culture has inspired a line of underwear by Ginch Gonch that will only be available promotionally at a select few events, including those hosted by Rentboy.com in San Francisco (March 16 @ The EndUp), in New York (March 21 @ Barracuda) and in Los Angeles (March 21 @ Micky's).

I'm the last to make any cracks about this ass-backwards form of promotion...it takes balls. (Which is a punny way of saying, "Cool. I love it.")