(Image via video still)

This is exactly how leaders in the U.S. should be framing unpopular COVID-19 precautions ...

This is powerful.

Here is Manitoba (Canada) Premier Brian Pallister telling residents to stay apart over the holidays - but also issued a tearful and emotional warning:

"If you don't think COVID is real, right now, you are an idiot." pic.twitter.com/9QJBJjI7md

— Rex Chapman🏇🏼 (@RexChapman) December 4, 2020